How to Add Hidden Fields to Your Forms

To enable Attributer’s full capabilities, you’ll need add six hidden fields to your lead capture forms. This applies to contact forms, demo requests, content downloads, and other prospect interactions. This setup ensures Attributer auto-populates critical data.

Below, we’ll outline the universal requirements and provide tailored guides for some platforms.

Required Data Parameters

Add six hidden fields with exact naming conventions across all lead-capturing forms:

1. [channel]
2. [channeldrilldown1]
3. [channeldrilldown2]
4. [channeldrilldown3]
5. [landingpage]
6. [landingpagegroup]

Platform-Specific Guides

Setup methods vary slightly depending on your form builder. Jump to detailed guides for:

▸ Typeform

▸ Jotform

▸ Hubspot Form

▸ WS Form