How It Works
Attributer is a lightweight code snippet integrated into your website. It automatically identifies visitor sources (e.g., Paid Search, Organic Social) and records this attribution data into hidden form fields. These insights are captured by WS Forms and seamlessly transmitted to your CRM or marketing tools for further analysis.
Setup Guide
Step 1: Access Your Form
Navigate to the WS Form section in your WordPress dashboard. Locate the form you wish to modify and click ‘Edit’ to open the form builder.
Step 2: Insert Hidden Fields
- From the right-hand toolbar, drag and drop 6 ‘Hidden’ fields into your form.
- Position these fields below the visible fields (e.g., name, email) to maintain a clean user interface.
Example layout: Form with hidden fields positioned below visible fields
Step 3: Configure Field Parameters
For each hidden field, click the Settings icon and populate the following values:
Hidden Field #1
- Label = Channel
- Default Value = [channel]
Hidden Field #2
- Label = Channel Drilldown 1
- Default Value = [channeldrilldown1]
Hidden Field #3
- Label = Channel Drilldown 2
- Default Value = [channeldrilldown2]
Hidden Field #4
- Label = Channel Drilldown 3
- Default Value = [channeldrilldown3]
Hidden Field #5
- Label = Landing Page
- Default Value = [landingpage]
Hidden Field #6
- Label = Landing Page Group
- Default Value = [landingpagegroup]
Important: Leave the ‘Auto Complete’ option blank for all fields to ensure accurate data capture.
Final Output Preview:
Once completed, Attributer will populate these fields with visitor attribution data. Map these fields to your CRM, email platforms, or analytics tools to leverage channel-specific insights for campaign optimization.
